A few days ago, I participated in a workshop at the DLD Festival in Tel Aviv about the “business model of online education” at the invitation of the World Economic Forum. The same day, the French Ministry of Education released the results of a survey that showed that only 5% of French students and less than 20% of their teachers knew precisely what it was about.
How can you think of a business model for MOOCs when your potential users don’t know what they are about?